Friday, November 7, 2025
Ignite the mind.


Category: iThink!


The Art of Reframing The African Narrative: Victoria Olajide’s Storytelling Odyssey

Victoria Olajide is a Nigerian marketing executive and founder of Child Creative Studio, leveraging storytelling to reframe Africa’s narrative and drive innovation. With expertise in B2B and B2C marketing, she amplifies African creativity, empowers women in tech, and fosters sustainable ecosystems, showcasing the continent’s brilliance to the world.

In this special feature on LightRay!’s Global Visibility and Mobility Spotlight, we navigate into Victoria’s journey.

By admin , in Ignite iThink! , at October 31, 2025

Building a Sustainable Media Ecosystem in Africa: Daily Trust, MDIF, Media Leaders Highlight Opportunities

The Media Sustainability Conference in Abuja brought together media professionals to discuss innovation, revenue diversification, and resilience. Experts emphasized the need for adaptive leadership, future-proofing skills, and strategic collaboration to promote media sustainability and equity in African journalism, highlighting the importance of local context and audience understanding.

Tosin Toluwaloju and ERU reports for LightRay! Media.

By admin , in Ignite iThink! , at August 1, 2025

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