Revolutionizing Journalism: Embracing Technology, Ethics, and Sustainability in Africa’s Media Landscape
By Ejiro Umukoro
By Ejiro Umukoro
For Ijeoma Okereke-Adagba, 2024 is a year she wants to engage with so much energy and passion. Her inner drive stems from being more intentional about her career and personal growth like never before – she’s a girl on fire!
But what’s her focus? She intends to grow partnerships, strengthen her networks and relationships while on the look out for opportunities that will continue to help her raise the bar for herself.
In this special LightRay! Young Women in Media Leadership Series of the African and Global Women in Media Leadership Initiative by LightRay!, Ijeoma Okereke-Adagba takes us on her journey as she talks about how very positive she is about more big wins for the year. Enjoy the insights she shares with a sip of your favourite juice.
As Nigeria marks its decision to self-rule every October 1st, we at LightRay Media want to recognise and celebrate our Women in Media doing marvellous work behind and in front of the scenes, the impact they make in their role as storytellers of the news, their fight for justice, rights of humans: women, girls, children and men and their right to equity, equality in pay, promotions, opportunities, better welfare and more.
To mark Nigeria’s Decision to break away from the shackles of tyranny, rape and destruction of their cultural fabrics, their right to self rule and the need to push for the true hidden and untold African narratives, LightRay is hosting the first ever 100 Women in Newsrooms and The Media Virtual Leadership Summit coming up this week Friday, October 6th, 2023 as an Ode to also Champion the place of women leadership in the news room and media landscape.
Age is, but, a number. That expression encapsulates Madam Bimbo Oloyede, who, despite having garnered three dozens and a quarter of dozen number to her existence on earth, continues to give younger women who are digital natives and digital adopters including the tech laggards a good run for their relevance, expertise, personal development and impact.
With over forty five years spanning her foray across the media landscape, Aunty Bimbo, as some of us fondly call her, adds her voice in this Special LightRay! 100 Women in Leadership Development Series along with other Women in the media calling on Media Owners and organisations to have better corporate governance systems in place that inspires a well-thought out workplace policy that enables women in media to stay relevant and advance in their careers with a view to increasing the staying power of more women into media leadership positions.
Come with us and let’s have a tea-table talk with an extraordinary witty storyteller, broadcaster and role model with incomparable impact.
In this interview with us at LightRay Media where we bring to the fore the extraordinary tales of women in media as we navigate the space of Nigerian women in Media in this project series, we meet Folashade Ogunrinde who dropped some jewels! She says, “You’ll come across people who would try to make you doubt your ability, but never permit that!” You hear a comment like that and you see passion and fire. You see drive and grit. You know that when you look at Folashade’s bookworm face, there’s more deeper within than meets the eyes.
And we found more! Enjoy the read.
From uncovering pedophiles on the loose to driving advocacy for a unified Gender Law across Africa, to exposing sexually abused minors abandoned to roam free, and getting arrested unwittingly, Azeezat Adedigba Armah, is a journalist on a mission to become a Media Innovation Expert in the media development space. Her ability to balance overcoming a rare health challenge (Hyperemesis Gravidarum), work demands, family life, and her career goal is a story of sheer courage, grit, audacity and love for life.
In the fast changing world of the media ecosystem and value chain where AR (augmented reality) and AI (artificial intelligence) has come to hold sway like never before, challenging journalists’ skillset, expertise, and career prospects, she is going with the tide rather than against the direction technology is mutating into. Her expansive knowledge on the solutions to the challenges the Nigeria Media faces along with the global media landscape, to proffers insightful tips on what women in media can start doing differently to become both distinctive and outstanding. To listen to her speak is like listening to the Nobel Laureate, Professor Wole Soyinka.
Enjoy this exciting ride with us just as we discovered the backstory of Azeezat Adedigba Armah and what makes her tick.