My Media Story: Media Owners Must Have a Very Clear Business Model, Philosophy and Vision for Their Organisations – Anita E. Eboigbe, FRLP Fellow
What is entertainment news without data journalism? What is Nollywood, the 3rd grossing entertainment industry in the world after Bollywood and Hollywood without data retelling its narrative? Well, for Anita E. Eboigbe, that’s where her break-in journey into the Nigeria Media and Journalism space took off on its trajectory. Age hasn’t nothing to do with crashing the glass ceiling as she has proven, instead it has everything to do with asking the most important questions: what do you want, why do you want it and how will you get it using your skills, craft, knowlege and expertise to become a respected voice in the media space? Anita’s ability to respond to these questions authentically and unapologetically got her to where she is currently with Big Cabal Media. She understands the business models of the media ecosystem and intends to democratise it. Are you wondering how that is going to look like? Join us in this Special Exclusive Series on the Nigeria Women in Media Project by LightRay Media.